Relax Gaming, the popular online casino software producer, and the British independent distributor 1 x 2 Network have just signed a content distribution agreement. This is part of the Relax Gaming “Power by” program. According to Mr. Simon Hammon, the chief product officer of Relax Gaming who announced through a press release; the collaboration has a huge potential.
Powered by Relaxed
With this agreement, Relax Gaming will integrate 1 x 2 Network online casino games into its distribution channel. The games that will be available to Relax Gaming for distribution include Rainbow wild, 1 Million Megaways BC, and Branded Megaways among many others. Recall that Branded Megawys won the 2020 Game of the Year in the recent EGR Operator award. Another special feature of the games included in the partnership is the possibility of bespoke and premium megaways to be customized such that each casino can redesign the games as they appear to its players to reflect the casino’s aesthetic features.
This agreement also gives 1 X 2 Network a Powered by Relax status, which automatically gives it access to the several operators that are in the network of Relax Gaming. This also gives it an easy entry to the market and make it independent commercially.
Mr. Hammon expressed his pride in working with 1 x 2 Network, which he claimed has a huge selection of casino games popular among online casino payers. He praised his company’s effort in ensuring all technical work required for the partnership to work was speedily done and expressed optimism that the deal will be highly successful.
For the past two years, Relax Gaming has enjoyed the industry’s overwhelming success and has grown even beyond its target. The game supplier presently has a partnership with many popular casinos and has recently signed an agreement with Pinnacle a popular casino and sportsbook.
Speaking for 1 x 2 Network, Kevin Reid acknowledges the same fact that Relax Gaming greatly speeds up all the technicality involved in the partnership and believed the collaboration will be of great benefit to both parties. According to the 1×2 Network’s chief commercial Officer, business deals like what his company has with Relax gaming usually take a long time to be finalized.
But such was not the case with Relax, as they made it happen very fast. He said that now that the agreement has been signed, his company’s profile and Relax Gaming have automatically risen in the gambling industry. He equally believed that the deal has increased both parties’ geographical business presence and give them new and better statuses.